{"id":2938,"date":"2023-08-11T14:40:07","date_gmt":"2023-08-11T21:40:07","guid":{"rendered":"https:\/\/losangeleska.com\/?p=2938"},"modified":"2023-08-11T14:40:09","modified_gmt":"2023-08-11T21:40:09","slug":"ruth-handler-the-inventor-of-the-barbie-doll-and-the-founder-of-the-mattel-company","status":"publish","type":"post","link":"https:\/\/losangeleska.com\/en\/eternal\/ruth-handler-the-inventor-of-the-barbie-doll-and-the-founder-of-the-mattel-company","title":{"rendered":"Ruth Handler: the inventor of the Barbie doll and the founder of the Mattel company"},"content":{"rendered":"\n<p>Many famous women started their careers in Los Angeles. The city of Angels provides versatile opportunities for the development of entrepreneurial activity, creativity and professional growth. Today we will talk about the famous American Ruth Handler, who moved to Los Angeles and founded the Mattel company. Ruth was the author of the legendary Barbie doll. Read more about the life and activities of the famous American woman on <a href=\"https:\/\/losangeleska.com\/\">losangeleska.com<\/a>.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_74 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6a0d7c23ecbc6\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #090909;color:#090909\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #090909;color:#090909\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a0d7c23ecbc6\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/losangeleska.com\/en\/eternal\/ruth-handler-the-inventor-of-the-barbie-doll-and-the-founder-of-the-mattel-company\/#Childhood_youth_and_moving_to_Los_Angeles\" >Childhood, youth and moving to Los Angeles<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/losangeleska.com\/en\/eternal\/ruth-handler-the-inventor-of-the-barbie-doll-and-the-founder-of-the-mattel-company\/#The_history_of_the_Brabie_creation\" >The history of the Brabie creation<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/losangeleska.com\/en\/eternal\/ruth-handler-the-inventor-of-the-barbie-doll-and-the-founder-of-the-mattel-company\/#The_popularity_of_the_doll_and_the_development_of_the_company\" >The popularity of the doll and the development of the company<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/losangeleska.com\/en\/eternal\/ruth-handler-the-inventor-of-the-barbie-doll-and-the-founder-of-the-mattel-company\/#The_life_of_Ruth_Handler_after_the_creation_of_Barbie\" >The life of Ruth Handler after the creation of Barbie<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/losangeleska.com\/en\/eternal\/ruth-handler-the-inventor-of-the-barbie-doll-and-the-founder-of-the-mattel-company\/#Interesting_facts_about_Barbie\" >Interesting facts about Barbie<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Childhood_youth_and_moving_to_Los_Angeles\"><\/span>Childhood, youth and moving to Los Angeles<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The future founder of the world-famous company was born in Denver in 1916. Ruth was the tenth child in the family. The girl was raised by her sister and her husband from early childhood because her mother had health problems. From the age of ten, Ruth worked in her brother-in-law&#8217;s pharmacy.<\/p>\n\n\n\n<p>In 1938, Ruth married Elliot Handler and moved to Los Angeles. Seven years later, the couple, together with their friend Harold Matson, decided to start a company that manufactures photo frames. It was created in a garage and was named Mattel.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"530\" src=\"https:\/\/cdn.losangeleska.com\/wp-content\/uploads\/sites\/65\/2023\/07\/ruth-handler-12.jpg\" alt=\"\" class=\"wp-image-2753\" srcset=\"https:\/\/cdn.losangeleska.com\/wp-content\/uploads\/sites\/65\/2023\/07\/ruth-handler-12.jpg 700w, https:\/\/cdn.losangeleska.com\/wp-content\/uploads\/sites\/65\/2023\/07\/ruth-handler-12-300x227.jpg 300w, https:\/\/cdn.losangeleska.com\/wp-content\/uploads\/sites\/65\/2023\/07\/ruth-handler-12-696x527.jpg 696w, https:\/\/cdn.losangeleska.com\/wp-content\/uploads\/sites\/65\/2023\/07\/ruth-handler-12-80x60.jpg 80w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_history_of_the_Brabie_creation\"><\/span>The history of the Brabie creation<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Mattel gradually began to develop thanks to musical toys and accessories for dollhouses.<\/p>\n\n\n\n<p>In 1959, Ruth invented the Barbie doll. It was named after her daughter Barbara. The idea of this creation came to a woman when she watched her daughter Barbara play with her friends. The girls did not like ordinary baby dolls but preferred adult dolls made from paper. The latter had to be cut out of cardboard together with various paper images. Girls changed dresses, suits and skirts. Ruth realized that children lack an adult doll with which they would play and model various life situations. Thus, a lush Barbie doll in a swimsuit was created.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"534\" src=\"https:\/\/cdn.losangeleska.com\/wp-content\/uploads\/sites\/65\/2023\/07\/ruth-handler-10.jpg\" alt=\"\" class=\"wp-image-2756\" srcset=\"https:\/\/cdn.losangeleska.com\/wp-content\/uploads\/sites\/65\/2023\/07\/ruth-handler-10.jpg 700w, https:\/\/cdn.losangeleska.com\/wp-content\/uploads\/sites\/65\/2023\/07\/ruth-handler-10-300x229.jpg 300w, https:\/\/cdn.losangeleska.com\/wp-content\/uploads\/sites\/65\/2023\/07\/ruth-handler-10-696x531.jpg 696w, https:\/\/cdn.losangeleska.com\/wp-content\/uploads\/sites\/65\/2023\/07\/ruth-handler-10-80x60.jpg 80w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_popularity_of_the_doll_and_the_development_of_the_company\"><\/span>The popularity of the doll and the development of the company<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>It should be noted that at first the doll caused a flurry of indignation because of its feminine forms. However, Ruth appealed to children with the help of television and advertised Barbie. A few years later, Barbie became extremely popular and the revenue from sales amounted to one hundred million dollars (1965).<\/p>\n\n\n\n<p>Later, the company decided to create a friend of Barbie. He was named Ken after Ruth&#8217;s son and Barbara&#8217;s brother Kenneth. Next, Barbie&#8217;s best friend Midge was created, as well as her sister Skipper. As of 2002, Barbie officially had six siblings and 31 friends. Moreover, the company started to produce clothes, accessories, stationery, etc.<\/p>\n\n\n\n<p>In 1967, the first black doll was made. In addition, some dolls were created as copies of famous people or television characters.<\/p>\n\n\n\n<p>Subsequently, a series of cartoons with Barbie, magazines and books were created.<\/p>\n\n\n\n<p>The Barbie doll also started to master various professions. In the 1960s, one could buy a Barbie fashion designer, singer, ballerina, nurse, nanny and teacher. Over time, Barbie&#8217;s professions became more creative and included astronauts and even the president.<\/p>\n\n\n\n<p>In the 1980s, the company began to produce the collectible Barbie series. These dolls are not for play. They are dressed up by famous designers and cost a fortune.<\/p>\n\n\n\n<p>For several decades, Barbie was considered one of the most popular toys in the world. There was a time when every second, three Barbies were bought in the world. However, time flies and modern girls prefer other toys. Barbie became unpopular. Instead, children choose different kinds of dolls, such as Bratz. By the way, the Mattel company sued the author of Bratz, Carter Bryant, for working at Mattel and stealing the idea of a new doll. The court upheld the lawsuit and Bratz was withdrawn from production. However, the case resumed, and five years later, Mattel was obliged to pay the company MGA Entertainment, which produced Bratz, $88.5 million for spreading false information.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"817\" height=\"348\" src=\"https:\/\/cdn.losangeleska.com\/wp-content\/uploads\/sites\/65\/2023\/07\/5eee313905490.jpg\" alt=\"\" class=\"wp-image-2759\" srcset=\"https:\/\/cdn.losangeleska.com\/wp-content\/uploads\/sites\/65\/2023\/07\/5eee313905490.jpg 817w, https:\/\/cdn.losangeleska.com\/wp-content\/uploads\/sites\/65\/2023\/07\/5eee313905490-300x128.jpg 300w, https:\/\/cdn.losangeleska.com\/wp-content\/uploads\/sites\/65\/2023\/07\/5eee313905490-768x327.jpg 768w, https:\/\/cdn.losangeleska.com\/wp-content\/uploads\/sites\/65\/2023\/07\/5eee313905490-696x296.jpg 696w\" sizes=\"auto, (max-width: 817px) 100vw, 817px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_life_of_Ruth_Handler_after_the_creation_of_Barbie\"><\/span>The life of Ruth Handler after the creation of Barbie<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>In the early 70s, Ruth was diagnosed with breast cancer. The woman underwent an operation to remove the mammary gland. After it, Handler was devastated and lost her self-confidence. The woman could not find a high-quality breast prosthesis for a long time. That is why she decided to make it by herself. To manufacture female breast prostheses Handler founded the company Ruthton Corp together with Peyton Massey. Ruth never received much revenue from it but she worked on this project deliberately.<\/p>\n\n\n\n<p>Due to health issues, Ruth paid less attention to the Mattel company. In 1975, the Handlers left it. Three years later, the woman was accused of fraud and false reporting. Ruth Handler was fined $57,000 and sentenced to community service. However, she did not admit her guilt and noted that due to her illness she paid little attention to business development.<\/p>\n\n\n\n<p>Despite her problems with the law, Ruth won many awards, became the Los Angeles Times Woman of the Year in Business and more. She also received an award for her achievements in volunteering.<\/p>\n\n\n\n<p>In 2002, Ruth Handler passed away and was buried in Los Angeles. She was 85 years old.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Interesting_facts_about_Barbie\"><\/span>Interesting facts about Barbie<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The Barbie doll is a popular toy but it has both its supporters and opponents. There are interesting facts related to it:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Barbie is exhibited in Gr\u00e9vin&#8217;s wax museum<\/li>\n\n\n\n<li>Cindy Jackson wanted to become as much like a Barbie doll as possible. She made 55 plastic surgeries and left only her lower lip as it was<\/li>\n\n\n\n<li>Barbie is banned in many Muslim countries. Instead, they have analogues. The dolls are similar to Barbie but they are more modest and the set of clothes must include a hijab<\/li>\n\n\n\n<li>One of the first Barbie dolls, which was released in 1959, was sold for more than $10 thousand<\/li>\n\n\n\n<li>In 2012, Iran banned the sale of the doll because of Barbie&#8217;s bad influence on Muslims<\/li>\n\n\n\n<li>At the beginning of 2013, a themed Barbie cafe was opened in China under the license of Mattel.<\/li>\n<\/ul>\n\n\n\n<p>Although Ruth Handler is no longer alive, the idea of the Barbie doll will live on forever. The toy continues to be produced. In July 2023, the Warner Bros company released the Barbie movie. The author of the doll is shown in one of the episodes of the romantic comedy.<\/p>\n\n\n\n<p>The Barbie doll can be loved or despised. However, this is a legendary toy that has been played with by more than one generation of girls. Ruth Handler followed the children\u2019s desires, despite the negative reviews of American parents. The girls wanted to play with adult dolls and Barbie was not just a toy. It was created to develop children&#8217;s imagination and creativity. With the help of Barbie, the girls simulated various situations, could try themselves in various professions and create interesting images.<\/p>\n\n\n\n<p>However, opponents of the doll claim that Barbie is harmful to the younger generation because the toy creates inflated standards of beauty in girls.<\/p>\n\n\n\n<p>This is the story of the famous American Ruth Handler and her legendary Barbie doll. Hope this material was informative and led to the appropriate conclusions.<\/p>\n\n\n\n<p>By the way, do you like Barbie dolls? Write your answers in the comments.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many famous women started their careers in Los Angeles. The city of Angels provides versatile opportunities for the development of entrepreneurial activity, creativity and professional growth. Today we will talk about the famous American Ruth Handler, who moved to Los Angeles and founded the Mattel company. Ruth was the author of the legendary Barbie doll. [&hellip;]<\/p>\n","protected":false},"author":279,"featured_media":2766,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1034],"tags":[1948,1940,1937,1938,1939,1946,1941,1942,1935,1943,1947,1945,1944,1936],"motype":[1045],"moformat":[127],"moimportance":[34,33],"class_list":{"0":"post-2938","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-world-life","8":"tag-a-series-of-cartoons-with-barbie","9":"tag-ballerina","10":"tag-barbie","11":"tag-carter-bryant","12":"tag-for-working-at-mattel-and-stealing-the-idea-of-a-new-doll","13":"tag-ken-after-ruths-son-and-barbaras-brother-kenneth","14":"tag-nurse","15":"tag-one-could-buy-a-barbie-fashion-designer","16":"tag-ruth-handler-the-inventor-of-the-barbie-doll-and-the-founder-of-the-mattel-company","17":"tag-singer","18":"tag-subsequently","19":"tag-the-company-decided-to-create-a-friend-of-barbie","20":"tag-the-popularity-of-the-doll-and-the-development-of-the-company","21":"tag-time-flies-and-modern-girls-prefer-other-toys","22":"motype-eternal","23":"moformat-longrid-korotka","24":"moimportance-golovna-novina","25":"moimportance-retranslyacziya-v-agregatori"},"_links":{"self":[{"href":"https:\/\/losangeleska.com\/en\/wp-json\/wp\/v2\/posts\/2938","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/losangeleska.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/losangeleska.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/losangeleska.com\/en\/wp-json\/wp\/v2\/users\/279"}],"replies":[{"embeddable":true,"href":"https:\/\/losangeleska.com\/en\/wp-json\/wp\/v2\/comments?post=2938"}],"version-history":[{"count":1,"href":"https:\/\/losangeleska.com\/en\/wp-json\/wp\/v2\/posts\/2938\/revisions"}],"predecessor-version":[{"id":2939,"href":"https:\/\/losangeleska.com\/en\/wp-json\/wp\/v2\/posts\/2938\/revisions\/2939"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/losangeleska.com\/en\/wp-json\/wp\/v2\/media\/2766"}],"wp:attachment":[{"href":"https:\/\/losangeleska.com\/en\/wp-json\/wp\/v2\/media?parent=2938"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/losangeleska.com\/en\/wp-json\/wp\/v2\/categories?post=2938"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/losangeleska.com\/en\/wp-json\/wp\/v2\/tags?post=2938"},{"taxonomy":"motype","embeddable":true,"href":"https:\/\/losangeleska.com\/en\/wp-json\/wp\/v2\/motype?post=2938"},{"taxonomy":"moformat","embeddable":true,"href":"https:\/\/losangeleska.com\/en\/wp-json\/wp\/v2\/moformat?post=2938"},{"taxonomy":"moimportance","embeddable":true,"href":"https:\/\/losangeleska.com\/en\/wp-json\/wp\/v2\/moimportance?post=2938"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}